“The channel of allocation”The commercial function of taking the product from the producer to the specific consumers, audiences or clients.Humble Pie Entertainment will act as distributor for your film in South Africa.THEATRICAL DISTRIBUTIONMainstream TheatresHumble Pie Entertainment will negotiate with the mainstream theatres for a national theatrical release of your film.Independent TheatresHumble Pie Entertainment will negotiate with the mainstream theatres for a national theatrical release of your film.Humble Pie Entertainment will handle and negotiate the best possible deals with the respected theatre groups, arrange digital encoding or 35mm distribution and all requirements for the theatrical release of your film in South Africa.COMMUNITY & CHURCH SCREENINGSHumble Pie Entertainment (HPE) will advertise and screen your film through an alternate distribution platform, known as – Community & Church Screenings. Through this the DVD release can be promoted and the churches will be given a legal and ethical way to screen the DVD with the goal to increase awareness, reach thousands and get more DVD sales through the retail market. Churches, Schools and communities have to obtain a screening license from HPE in order to host a community screening event. NGO’s, churches and the general public are also being educated about movie rights, piracy and public screening rights.Motivation: As you may know, many communities and churches will eventually show the DVD to a public audience without any permission – this is prohibited by law. The retail DVD sales are promoted by having these screenings.RENTAL DVD DISTRIBUTIONHumble Pie Entertainment will market and sell the Rental DVD to the rental market in South Africa through its sister company Faith and Family Rentals. We will also market the film to all rental stores through posters and pre-view DVD’s. Rental store groups and owners will be invited to the premiere screening events, thereby increasing the demand. A window period of one or two months will be given for the rental DVD release before the retail DVD is released.RETAIL DVD DISTRIBUTIONHumble Pie Entertainment will receive orders for the retail DVD from the retail outlets in South Africa. Humble Pie Entertainment will replicate and distribute the retail DVD to various retail outlets. Direct and online sales will be handled through ChristianMovies.co.za.TELEVISION DISTRIBUTIONHumble Pie Entertainment will offer the best possible Broadcast deals to all TV channels, Pay TV and Free to air channels.AIRLINE DISTRIBUTIONHumble Pie Entertainment will offer and present the film to various South African based Airlines and negotiate the best possible in-flight broadcast deals.